I design digital experiences using all sorts of tools, elements, styles and techniques. My services/portfolio website is www.modelsofidentity.com where you can preview samples of my work. A chronological version can be seen in my career timeline. Or click here to see my resume.
My approach is not about cosmetics, it is about delivering feasible, on-budget, on-brand and on-time design solutions that are usable, pleasant and profitable.
My process is based on "Rapid Testable Iterations", a design methodology that speeds up your production cycle by designing and customizing web solutions based on your prospect's behavior.
The way I can help your business is by creating designs that make users accomplish their goals. This is done by the crafting of ergonomic, human computer interfaces and fluid interaction models.
I can bring power to your projects leveraging 20 years of experience working for multiple Internet areas, including advertising, consumer electronics, gaming, online payments, financial applications, real estate, boats and cars brokerage, back office applications, back office portals, journalism, VR and data visualization.
Read some of my (somehow controversial) design articles I have published, such as "The dumbing down of UX design" where I challenge academic design myths and propose effective approaches to real-industry problems. Find also my Amazon Kindle booklet titled "The nightmares of web design" a quick witty action guide about overcoming typical challenges designers face.
Some interactive design experiments can be seen on my forked codepen projects, which I use as a playground to develop and test ideas upon inspiration. My Instagram account also displays assorted samples.
My UX Design demo reel is a journey trough various screen captures, click here to play it!
Ok I guess by this point, you have seen few things... Now I want to learn about YOUR GOALS and find out what can I do to HELP YOUR Internet projects succeed...
I live in the beautiful city of Vancouver Canada. Reach me up at 778-773-1644 or send me an email to email@example.com. Let's connect!